JULIA N. KORONGO; DR. ANSELEMO P. IKOHA; DR. ALICE W. NAMBIRO. An Analysis of Digital Marketing Strategies and Website Content Usage : Key Requirements, Metrics and Tactics for Hyper-Personalized SMEs Websites. International Journal of Scientific Research in Science, Engineering and Technology, [S. l.], v. 11, n. 5, p. 148–157, 2024. DOI: 10.32628/IJSRSET24115100. Disponível em: https://ijsrset.com/index.php/home/article/view/IJSRSET24115100.. Acesso em: 24 nov. 2024.